ASTRAL PROJECT
2022
ROLE:
LEAD DESIGNER
/ CREATIVE DIRECTOR
A fake, alleged astral projection community called “Astral Project” meant to mislead everyday consumers to join a larger movement/ community.
Astral projection is a term used in esotericism to describe an intentional out-of-body experience that assumes the existence of a subtle body called an "astral body" through which consciousness can function separately from the physical body and travel throughout the astral plane.
ASTRAL PROJECT: BRAND GUIDELINES
TEAR OFF POSTER: MOCKUPWHEATPASTE POSTERTEAR OFF POSTERMERCHANDISE: TEEMERCHANDISE: SLEEPING MASKMERCHANDISE: SLEEPING TENT MERCHANDISE MOCKUP: TEEMERCHANDISE MOCKUP: SLEEPING TENTTEAR OFF POSTER MERCHANDISE MOCKUP: SLEEPING MASK TEAR OFF POSTER: MOCKUPSTICKER SHEETWHEATPASTE POSTER: MOCKUPWHEATPASTE POSTER: MOCKUP
WEBSITE PROTYPE