2026
Role:
Product Manager, Technical Designer,
Creative Director
Overtime Elite x Naruto brings sports into the world of Naruto.
The competitive nature and sport are combined through an in-arena activation at OTE Arena in Atlanta. 2 sets of games were played in parallel to the main storyline of Naruto.
In this collaboration, apparel, jerseys, fan activation, and live events were executed.
The competitive nature and sport are combined through an in-arena activation at OTE Arena in Atlanta. 2 sets of games were played in parallel to the main storyline of Naruto.
In this collaboration, apparel, jerseys, fan activation, and live events were executed.