Today’s generation has a tendency to use products containing ingredients with difficult-to-pronounce names. 

Gum is one such product that consumers tend to overlook due to their fast-paced lifestyles. However, the food we consume, including gum, has a significant impact on our gut health, which is directly linked to our overall health and emotional state. 

Happy Teeth offers a solution that enables you to enjoy delicious flavors without compromising your health.

For World Pokémon Day, Overtime collaborated with Pokémon to bring a Pokémon-themed playoff at OTE Arena in Atlanta along with an apparel collection.

Each team was matched up with a Pokémon for the semi-finals of OTE season 4. This activation engaged both Pokémon and basketball fans. 

The collaboration resulted in 2 sets of apparel drops, 8 sets of custom Pokémon jerseys, and fan activation. 

Overtime Elite x Naruto brings sports into the world of Naruto. 

The competitive nature and sport are combined through an in-arena activation at OTE Arena in Atlanta. 2 sets of games were played in parallel to the main storyline of Naruto. 

In this collaboration, apparel, jerseys, fan activation, and live events were executed.